CST - India identified Pune, an expanding university city that is also home to India‘s auto industry, as a strategic fit for beginning its operations in India. Working with officials in Pune, CST - India developed a suite of sustainable transport indicators, allowing city officials to diagnose transport challenges—such as rapid car growth—and develop solutions to alleviate these problems.

Located near the Western coast of India, Pune is the country's educational capital, attracting nearly 200,000 students to study at its schools and universities. The city of 4.2 million people also boasts a robust automotive industry, as well as a growing software and information technology sectors.